Explore recent luxury news, trends and insights,
along with the latest from LCC and its
community of members.

INTELLIGENCE

Rosie Shephard Rosie Shephard

Cannes Lions | Luxury Lifestyle Lions Returns with LVMH Jury President for 2025

The Cannes Lions International Festival of Creativity has announced Mathilde Delhoume Debreu, Global Brand Officer, LVMH, as the 2025 Jury President of the Luxury Lifestyle Lions. Launched last year, the Luxury Lions celebrate creative communications for luxury goods and experiences with work that brings an aspirational lifestyle to life.

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Rosie Shephard Rosie Shephard

Five New Growth States for Luxury in 2025

In their latest research, The New Codes of Luxury: The Second Chapter, Havas offers valuable insights into the evolving behaviours of ultra-high-net-worth individuals (UHNWIs) and luxury consumers. The study reveals five transformative luxury states that are shaping the future of the industry.

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Jenni Rayner Cotgreave Jenni Rayner Cotgreave

Claridge’s owner to triple its number of hotels as luxury travel booms

Maybourne, owner of iconic hotels like Claridge’s, is set to expand its portfolio nearly threefold over the next decade, targeting key cities such as Paris, New York, Miami, and Dubai. The company plans to operate up to 17 hotels by 2035, blending owned and managed properties. As luxury travel surges post-pandemic, Maybourne is also working to strengthen its brand with a new lifestyle offering and exclusive services for members. 

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Jenni Rayner Cotgreave Jenni Rayner Cotgreave

Having a social presence vs. being present on social

In an ever-scrolling-oriented world, there is an important distinction for brands between merely existing on social media platforms and actively engaging with audiences to build meaningful relationships. Published by Advertising Week, our creative partner FerebeeLane explores how to turn followers into loyal brand advocates by cultivating a community that resonates with their values and voice.

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Jenni Rayner Cotgreave Jenni Rayner Cotgreave

Why fashion needs the art world more than ever

Art Basel Miami Beach has emerged as a pivotal cultural event, merging the worlds of luxury, art, and elite consumerism. Drawing America’s wealthiest attendees, the fair has become more than an art exhibition—it’s a strategic platform for luxury brands to reach a dynamic and evolving customer base. This convergence of art and commerce not only highlights the growing interplay between cultural influence and luxury branding but also represents a potential lifeline in reversing challenges faced by the luxury sector during periods of economic uncertainty

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