Media & Appearances

LCC works with international media outlets reporting industry intelligence and contributing to industry thinking

New York Times

New York Times: British Fashion after Brexit

LCC Founder was features in the New York Times piece regarding the changing faces of fashion ambassadors and the role of social media influencer brand strategies.

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YouTube

Luxury Power 30 by the Luxury Communications Council & PR Week

The Luxury Communications Council and PR Week came together to curate the top communicators in luxury to create the ‘Luxury Power 30’. But I must explain to you how all this mistaken idea of denouncing pleasure and praising pain was born and I will give you a complete account of the system, and expound the […]

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PR Week

Luxury Power 30 launches to recognise comms talent in ‘vital’ sector

Luxury Power 30 launches to recognise comms talent in ‘vital’ sector, most of our clients use our Data Analysis service to inform their strategic decision making and their targets for the immediate, mid-term and long-term future. The data sources that we use for this type of analysis include customer enquiry data, sales figures, costs, market […]

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Campaign Live

Influencer relations are key part of luxury brands’ marketing strategie...

Influencer relations has become of higher priority to the luxury sector than traditional media relations according to a survey of members of the agency. Data Analysis service to inform their strategic decision making and their targets for the immediate, mid-term and long-term future. The data sources that we use for this type of analysis include […]

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WARC

Marketing comms takes bigger role in luxury

LONDON: Influencer relations are a higher communications and marketing priority for the UK luxury sector than traditional media relations. Our clients range from FTSE 300 companies, to large charitable organisations and some small local businesses who are striving to expand. Most of our clients use our Data Analysis service to inform their strategic decision making and […]

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