By Rosie Shephard, Founder, Luxury Communications Limited
In 2023, the luxury industry is set to be disrupted by the advancements in artificial intelligence (AI). AI technology has been making strides in various industries and is now poised to revolutionize the luxury market.
With the help of AI, luxury brands will be able to offer a more personalized and tailored shopping experience to their customers. AI algorithms will be able to analyse a customer’s preferences and make recommendations based on their past purchases and browsing history. This will help luxury brands to better understand their customers and offer products that are more likely to appeal to them.